At Alter Ego we loving nothing more than seeing strong, fierce women express their individuality through the way they dress. We were therefore saddened to read about the death last week of hugely inspirational Italian fashion writer and style icon Anna Piaggi.
Well known for her trademark blue hair, signature hats and eccentric (to put it mildly!) style, Anna was one of the most photographed women in Italy and a muse to designers and photographers around the world.
Journalist, stylist and editor – Anna’s career in the fashion industry spanned over five decades, but it was her work in Italian Vogue for which she was most celebrated. In particular, Anna’s flamboyant, creative double page spreads (or ‘doppie pagine’ in Italian).
Not one to follow trends, Anna’s extraordinary style appears to have been influenced by anything and everything - pirates, punks, pearly queens, slogans and suffragettes are just a few of the influences apparent in her outfits over the years. A true fashion eccentric who was unafraid to take risks, Anna once said “Fashion must relate to the moment. It has to be immediate...I could use a monkey, a refrigerator. Whatever, it must correspond to the moment.”
Known for her endless array of colourful, exuberant outfits, Anna owned over 3,000 dresses and hundreds of pairs of shoes spanning more than 200 years in age. Some of these were documented in Fashionology, the V&A museum exhibition in 2006, of which Anna (and indeed, her style) was the subject matter.
As we here at Alter Ego pay tribute to Anna’s individuality, risk taking attitude and sense of self expression, we are sure that her influence will continue to reverberate throughout the fashion world for years to come.xx